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Lawrence Fournier
Lawrence Fournier is a Marketing Consultant focused on Retail Technology. Lawrence is based in Massachusetts and is a regular contributor to the Retail Blog.

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Lillian Vernon and Redcats USA Receive Retail Industry Recognition for Leadership in Search and online Conversion Rates
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Redcats Deploys International Advanced Search and Online Merchandising Technology to Deliver Consistent Multichannel Customer Experience
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« February 2007 | Homepage | April 2007 »

March 2007 Archive


March 15, 2007

Coldwater Creek Announces Strong Growth in Fiscal 2006 Fourth Quarter

According to the Company's press release, Internet-based sales in 2006 at retailer Coldwater Creek Inc. increased 33% from 2005 to $263.7 million from $198.3 million, the company reports. Internet sales represented 25% of the company`s total sales in 2006 vs. 25.4% in the year earlier. Fourth quarter Internet-based sales were up 35.4% over the year-earlier quarter to $98.4 million from $72.6 million and represented 26.8% of total sales vs. 25.6% a year earlier.

Companywide sales reached $1.05 billion for the year, up 35% from 2005. Companywide sales in the fourth quarter were $366.6 million, up 29.1% from $283.9 million a year earlier.

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March 16, 2007

A Little Technology Makes It Big at Store Opening: But Please Be Careful!

How about buying the popular Apple 2GB iPod Nano for only 99¢? Or, if you’re in the market for a scooter, are you willing to shell out another 99¢? If these bargins sound like the right price for you, be one of the first customers to join the ribbon-cutting grand opening of the newest 99¢ Only Stores® on Thursday, March 29th, 2007 at 8 a.m. in San Antonio, TX.

The next 99 customers can buy a pair of Innovage automatic/cordless powered scissors - a $19.99 value - for 99¢ only!

If your are lucky enough to be one of the first customers at this huge grand opening, just remember this important warning: PLEASE DO NOT LISTEN TO YOUR iPOD WHILE RIDING YOUR SCOOTER WITH THE SCISSORS IN YOUR HAND!

See the entire release at:

http://home.businesswire.com/portal/site/home/index.jsp?epi-content=GENERIC&newsId=20070316005172&ndmHsc=v2*A1142514000000*B1174078779000*DgroupByDate*J2*M619*N1001081&newsLang=en&beanID=1963892417&viewID=news_view


Heinz Wins One for the Bambinos!

An Italian Panel Rules that Numico, A Baby Formula Competitor in Italy, Engaged in Misleading Advertising for Baby Formula

Heinz Company announced today that Plasmon, its brand of infant nutrition products in Italy, has received a favorable ruling on its complaint that Numico, a competitor, engaged in unfair and misleading advertising and product labeling.

In its complaint, Plasmon charged that Numico’s advertising and labeling for follow-on formula and growth milks on their brands sold in Italy made an unproven claim that those specific products reinforced the immune systems of children. Plasmon argued there was not adequate scientific evidence to support Numico’s advertising and labeling claims. The I.A.P. jury agreed, ruling that Numico’s claims were not supported by scientific evidence.

See the press release by clicking on More...

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Industry Events

August 6-9, 2007
eTail DC
Hilton, Washington D.C.

Blog Topics by Focus

Industry Blog Roll and Portals

The following are links to some blogs and web sites for retailers and consumer products manufacturers
  • POPAI Job Bank
    Job openings and opportunities for employers and employees in the point-of-purchase advertising industry
  • Retail Wire
    Daily discussions and comments on important retail issues
  • Church of the Customer
    All about word of mouth, customer evangelism, and citizen marketers
  • Malls of America
    Vintage photos and stories of American shopping malls